What is marketing mix how important is a good marketing mix for any product what is the importance of the marketing mix about baytcom baytcom is the leading job site in the middle east and north africa, connecting job seekers with employers looking to hire.
In marketing theory, a marketing mix is defined by the four ps, which include product, price, place and promotion because a company's products define them, companies must honestly do their best in backing up their product claims.
The importance of marketing mix is evident in more then a single p people and process are important to the organization too and optimizing both can improve the overall working of the organization hence, marketing mix is an excellent guide if someone wants to improve their business and is doing gap analysis. The marketing mix is very important for marketer marketing mix has affect on consumers decision to buy or not there are clearly many factors which influence a consumer's decision to buy something and these are all part of the marketing mix 7ps are the fundamental element of the marketing mix.
The marketing mix's importance lies in its ability to help a business determine the suitability of a product or service for a particular target consumer base studying the marketing mix for your specific product or service starts by grasping the nuances of the four ps.
The marketing mix approach to marketing is one model of creating and implementing marketing strategies it stresses the mixing of various decision factors in such a way that both organizational and consumer objectives are attained.
Strategies for marketing mix of 4p’s for competitive advantage the marketing mix by 4p’s is a conjuration and it can only be implemented by marketing managers marketing mix is a greatest strategy for attaining competitive advantage for any firm. After product, pricing plays a key role in the marketing mix the reason for this importance is that where the rest of the elements of the marketing mix are cost generators, price is a source of income and profits through pricing, the organization manages to support the cost of production, the cost.